Creator Culture

S3 E8 | Sarah Renae Clark, the creator building a coloring empire

Episode Summary

Pay attention to the creators doing things differently. Sarah started selling coloring books before stepping in front of a camera. When she did, her life changed forever. She hasn't looked back since!

Episode Notes

Today’s guest is Sarah Renae Clark. Unlike many creators, Sarah started off as an entrepreneur and turned to video content to grow her art business. Today she has over 175k subscribers on YouTube and is just getting started. She continuously looks for ways to get better as a creator. It could be learning new editing skills, flying to creator events worldwide to meet other creators or building a strong team around her. This year she created a new product called the Color Cube, which sold over 10,000 units. This is the beginning of a very successful creator career!

As always, before we get to the episode, here are three things about Sarah that you should know:

1. Sarah started creating coloring books while on maternity leave as a way to keep herself and other mothers busy
2. Her husband is her operations, finance and editing manager — they're a dynamic duo
3. She’s born, raised and still lives in Melbourne, Australia — being a creator really is a global business

Here's Sarah's most viewed video: https://youtu.be/YeI6Wqn4I78 

Find Sarah on YouTube, Instagram and check out her coloring products!