Imagine a life where you continuously pursue new experiences to gain new perspectives. At just 19, Max Reisinger is doing just that. He's found success on YouTube, started his own clothing line and runs his own creator collective.
Today’s guest is Max Reisinger. He’s wise beyond his years, and as a creator, he’s experienced more than most. There’s the YouTube audience of 500k subs he’s built or Perspectopia, the clothing brand he started or Creator Camp, the creator collective company he runs with other creators. It feels like Max is part of a wave of young creators trailblazing a new path on YouTube.
As always, before we get to the episode, here are three things about Max that you should know
Get to know Max on YouTube, Instagram and learn what he's up to with Creator Camp.
[00:00:00] Danny: Hey, I'm Danny Desatnik and this is a podcast all about creators, but not just any creators from talking about captivating storytellers, masterful, videographers, and generational writers. These are people I feel are underrated and people I want to theoretically invest in no matter how big or small their audience is.
Today's guest is Max Reisinger. He's wise beyond his ears. And as a creator, he's experienced more than most. There's the YouTube audience of over 500,000 subscribers that he's built. Or his clothing brand protopia or creator Kim, the creator collective company that he runs with a couple of his other close creator friends.
It feels like Max is part of a wave of young creators, trailblazing, a new path on YouTube. And I'm excited for you to hear his perspective. As always, before we get to the episode, here are three things about max that you should know. He started creating content after moving with his family to France around four years ago.
And the second thing is that he took a gap year after high school, which was this past year and traveled the world, creating content with his friend rhyming. Who's also an amazing creator. And the last thing is that he just started university where he's studying psychology. I think the idea behind it is that if he can understand how all of us think and how we go about making the decisions that we do, he can become a better storyteller, cuz he can learn how to better relate with his audience.
Super smart. And with that, let's get to the good stuff. Here's my conversation with Max Risinger.
We spoke around two weeks ago and I think the thing that I was so blown away by and fascinated by was the fact that at such a young age, you have so much self awareness of why you're doing things. And I remember you saying, yeah, I took a year off of school, did a bunch of cool things and now you're going to university.
And you said you wanted to go to university for psychology because psychology's the element of storytelling that never changes. And you want to hone that skill. Where did this self-awareness come from?
[00:02:04] Max: Ah, I appreciate that first off. I appreciate it. Um, I think a lot of it's called self-awareness is by nature of like the work that I'm doing.
Right? So for the past, like three, four years, I've been filming my life, filming these experiences that I'm, you know, going out on and, um, I'm forced to sit at a laptop for the next, you know, 20, 30 hours, watch myself find the narratives and, you know, express what I'm learning. So I think, you know, it it's like journaling like on steroids is I think what, like my YouTube channel has been.
Um, so I think just because of that, I've been forced to analyze and overanalyze myself for many, many years. And so I think I'd probably attribute a lot of it to that, I suppose.
[00:02:49] Danny: Would you say that's a strength or a weakness? And I ask that because you talk about the amount of hours that you sit at a computer and I can imagine the amount of thoughts that are coming through your brain and how you're trying to weave together narratives.
I, I imagine I know the answer to this question, but is there any element of you right now that says now that's actually a weakness or no, that's a blocker is being so introspective. And so self-aware
[00:03:13] Max: For sure. Yeah. I mean, I think the lines between what is actually my life, but then also like what I'm showing about my showing about my life, I suppose, but then also, like I I'm choosing the narrative.
Right. But I could also choose a narrative that I am like subconsciously wanting to portray. And then I'm getting lost in that narrative as if it's the truth, but it might not actually be the truth. So like, I'm kind of like, I don't wanna say playing God, but in a way, like, I am kind of like controlling my life and how it's seen.
And then when I look back on memories, like, okay, I have this video, this is the narrative I told this is the truth. I think, yeah. Those lines are very blurred. Um, and I think I'm already someone who's in my head a lot. And so to always be in your head is difficult. And I do think the side effects of like editing yourself, like, you know, editing is taking out a lot of the bad parts too.
So I'm like, it creates a, a bizarre relationship with myself that I don't think I fully understand like, like what it's doing to me and will do to me, you know, throughout my whole life. Uh, I think,
[00:04:15] Danny: Yeah.
[00:04:15] Max: At this point I've just surrendered to the fact that like filming my life, sharing it is one giant experiment.
And like I'm, I'm in it for the ride, but, uh, it definitely concerns me.
[00:04:25] Danny: What do you do to step out of that vacuum of filming yourself, finding the narrative, editing yourself, and then you're, again, you're going back and forth on shit. Is this me? Or is this not me? Is this actually what I want to portray? Is it not like, what do you do?
Or do you do anything to kind of get away from that and like let's call it reset.
[00:04:46] Max: Yeah. I, I think especially this past year, I've gotten much better at sending boundaries for myself, you know, do I actually need to film every single trip I go on. Do I need to talk about everything that's going on in my life and what do I choose to share?
Would I not choose to share? And do I still have things outside of my, you know, online career and life where I can have different identities? I think that's, what's been really important for me. So, you know, throughout high school, I ran cross country and track and I've continued to run because it's just a separate world.
And I think you can find yourself and figure out who you are in doing other things, um, that you care about. So I think that keeps me grounded.
[00:05:24] Danny: I think that's what you just said, that it's doing different things helps you to, to discover who exactly you are. I think that's the coolest thing about talking to you right now and actually recording this podcast right now is you're 19, but not the not saying that because for anything bad or anything good.
You've gone through so much already as a creator and throughout your. Moving to a different country, which we can talk about taking a gap year, traveling with your best friend meeting, best friends, building this cool collective, a clothing brand. Now you're going onto this. What usually is quite a pivotal moment in a lot of people's lives, which is university.
It's so cool to hear you say that. Oh, YouTube, you as a creator. It's almost, you're just a living experiment.
[00:06:08] Max: Mm-hmm
[00:06:09] Danny: I love that we're capturing this moment now because it's going to be super different in four years. What's the experiment right now. That's capturing your mind.
[00:06:18] Max: You know, when I look out at the next couple months, or at least the first semester of college, I think the experiment is, you know, how can I document that first semester feeling that roller coaster, uh, in the most accurate way possible?
Um, you know, I think right now, when I look out at college content, it's a lot of, you know, here's a day in my life. Here's, you know, me going to classes, here's me showering. And, uh, I wanna create like an episodic series where you see me excited, you see me moving in, but then two weeks in where I'm like, what did I get myself into?
I wanna have like a one minute shot of me bawling my eyes out, you know? Um, that I think when I look back at these videos in 50 years, I think that's what I'll be most proud of. Um, and that's what I want to see, you know, the most authentic representation of what that first semester was like. And I think that's just, that's the next step for me is documenting that.
[00:07:10] Danny: Yeah. How are you so comfortable with that man crying on camera at such an early, I'm gonna say, I'm not gonna say an early age, but I'm gonna say an early stage of your creator career. What led you to being so open with that?
[00:07:24] Max: I think vulnerability is strength and I don't know, I'm not afraid. Like I, I think a lot of ego is associated with like putting out and portraying this image of I'm a strong guy, you know, I, I don't cry. I don't have emotions.
That's just not who I am. That's not how I've been raised. Um, you know, I think my parents play a part. But then just the people I surround myself with, especially now, like my friends online, we, you know, encourage that. We encourage each other to express our emotions, to talk about, you know, the hard shit, you know, in your life, in your videos, if that's what you feel comfortable with.
But yeah, to me, like, I, I don't know. I don't mind it. I don't mind it, but I do think it's, for some reason, easier to be vulnerable online than it is to be with, you know, other people in person, which I think is interesting.
[00:08:09] Danny: So if I were to take a step back from everything that we've just talked about and ask you, who are you as a creator?
Like, how do you define yourself if there even is a definition?
[00:08:20] Max: Yeah, I I'm just myself. I don't know. I'm just me.
[00:08:25] Danny: Cool
[00:08:25] Max: I'll leave it as simple as that. Like I'm not gonna, I have no like complex answer. I think it is just me.
[00:08:29] Danny: Mm-hmm mm-hmm and did it is come to a point where you've. So many cool people, I guess, by just being, you talk about the people that you surround yourself with.
Cause I think that was another thing that when we spoke, I was like, wow, this is super cool. I've seen this happen time and time again when studying world class performers, like specifically in the music space where they come up with such a strong core around them. And it seems like that's something that you found very early or continuing to find, but how did that come to be this core that you connect yourself with?
[00:09:06] Max: Yeah. I mean, first off I am so, so lucky to I've met these people cause it changed everything for me. I mean, being a creator, as you know, and this many people know is a very isolating career. And especially, you know, at this age, you know, I started my chair when I was 15, 16 years old and there's no rule book, there's no guideline, you know, and it's very difficult, um, to just, I don't know, figure all that out.
Um, and so about like a year and a half ago, Uh, I got a message from Ryan NG. Ryan inviting me to be part of this discord group, um, where a small couple group of creators were getting together to talk, you know, every week as a, an accountability group or just a way to check in with each other. And so that ended up, you know, progressing.
We ended up going out and living in Montana together for a month that fall. And after that, we just really hit it off and then started to expand our circle and then expand it and expand it and expand it. Yeah, I forget the original question, but, uh, I think that's, that's how I initially met them is, you know, by virtue of watching each other's content being somewhat familiar and then finally connecting the dots with that discord group.
[00:10:11] Danny: Yeah. So you go to Montana, which I think is so cool. It's something that I even think about today is it'd be amazing to just get a bunch of friends together who are on a really cool pursuit and it doesn't even have to be the same pursuit, but just the commonality of really pushing towards something.
You get a place somewhere and you're surrounded by these concentric circles of just other humans that. So powerful. Why Montana? And how did you decide who you were gonna go with?
[00:10:38] Max: So the whole ethos behind our group, and I think why we gravitated towards each other in the beginning was, you know, you look around at the landscape on YouTube and a lot of it, or I I'd say maybe I should frame it this way.
I think it's rare to find young people who are pursuing storytelling, uh, and like filmmaking and being vulnerable online. I think a collection of all that is rare to find. And so I think we all found each other and we're like, whoa, you guys exist. I thought it was like, just me, you know? Um, and that whole ethos, we kind of paint it.
I don't know if this is good, but we look at like other groups and communities online, like, Hey, you know, a lot of people, when they think of a creator house, they think of a mansion in LA. They think of people doing TikTok dances and content. It's a lot of fluff. And so they're like, nah, like we're gonna do the opposite.
We're gonna go out into the middle of nature into the woods. Like, you know, we're an hour away from the nearest town. Um, and let's go there to tell meaningful, authentic. So we kind of saw what other people were doing, say, nah, like let's do the opposite. Um, cuz like this is what we believe in. We wanna root for this.
[00:11:40] Danny: And what was the typical day like?
[00:11:42] Max: Okay. So when I got there, you know, for some of these guys or, you know, it's like the first time, you know, leaving out on your own, there's no parents here or there were no parents there. And I was like, we need structure. Like I'm someone who thrives in, in structure. So we got like a piece of paper. We, you know, wrote out our, our daily routine, which consisted of waking up at six every morning editing for, you know, usually until nine or 10.
And then, uh, so I, I grew up running profess, not professionally, not professionally, um, but like very competitively. And so I had four pairs of like training shoes, you know, one for like a long run, easy days, like workout shoes and race shoes. I had like my whole display and uh, there were four of us at that time when we got there.
And so I gave them each pair of shoes and I was like, we're gonna run. So every day we ran for 30 minutes and then our property had this beautiful, like glacier water rig river in front of it. And so we'd run, we'd sit in the cold water for five minutes and scream and yell, and then we'd all like, you know, run back in, in our underwear inside.
And, you know, I would cook everyone breakfast while they showered and then we would work again. And then usually by six every day, we'd say, we're shutting off. We're gonna make a fire talk, make dinner, you know, watch a film or something. But we lived a very simple, uh, life, but it was beautiful. It was really beautiful.
[00:13:02] Danny: Yeah. That sounds magical.
[00:13:04] Max: It was, it was.
[00:13:05] Danny: That genuinely sounds. That sounds magical. And it's wild because when I think of Montana, there's only two names that pop into my mind when I think of creating something in Montana. That's there's Kanye.
[00:13:18] Max: Yeah.
[00:13:19] Danny: And , and then there's John Mayer and I'm pretty sure he did something like this where he put himself out.
There was one with his own thoughts, just surrounded himself by the people and the producers that he wanted. I feel like it's gonna be such a, I don't, I don't wanna use the word lucky, but I think it's gonna be such a pivotal point in your career. Like having that experience so young,
[00:13:42] Max: For sure, for sure.
[00:13:43] Danny: Is why it's like the best of summer camp, but then it's the best of creative camp. If that's even the thing.
What was the best thing that came out of that time now that you have a bit of time to look back on it?
[00:13:53] Max: I mean, I, I think for me, at least it was just that experience allowed us to solidify our, our friendship, you know, before then we would talk online and we, we would hang, not hang out, but like we were friends, but this is just a completely different, you know, level of friendship and vulnerability.
And I think each of us was thrown some form of like a curve ball there and to be there for each other, through these like hard life moments, it's just like, damn, like I get to be friends with these people for the rest of my life. You know, if all goes, well.
I don't know, like there's nothing really profound. I'd say. It was just like, yo, like we're, we're doing something special here. This feels good. I don't know what the next couple months or years are gonna be like, but like, this feels right. And you guys are good people. And, uh, it just gave me like a good feeling in my heart, you know? So wherever I go in the world, like I know I can trace it back to like it felt right then.
And still does today.
[00:14:48] Danny: Super cool. How did you decide, or maybe I'll ask a different question with all these people that you keep adding into your circle. Like it started off the four now. I think there's a bunch more and you're, you're do, you're doing a bunch of other things too, which is really cool.
What's the indicator that when you meet someone, cause it sounds like you've had a lot of experience with this, whether it's conscious or not. And as you were saying, it's super important to be surrounded by a community as a creator. What are the indicators that you really look for?
[00:15:18] Max: If they're just like a good human being and they give off, you know, good energy.
I don't know. It is nothing too complex. I think I gravitate towards people who, who are genuine and who aren't. I think the biggest turnoff is like, oh, let's talk about views or let's figure out how to game the algorithm, or let's try to figure out how to make money. I think that tends to be an indicator of maybe you're not for our group.
Not, not that that's like a bad thing, cuz like I respect people do that. It's different. Right? It's different. But for people who I tend to gravitate towards and our group tends to center ourselves around, um, it's people who care about, let's say, you know, let's just make something beautiful on the internet.
Let's make something that has meaning and value. And if it doesn't give views, so be it, you know, we'll figure it out. So I think it comes down to that.
[00:16:00] Danny: Who were those four initial creators, four initial people that you lived with in.
[00:16:05] Max: Yeah. So it was Ryan, uh, Ryan NG. If you look him up online Simon from keep it wholesome, wholesome Simon, and then was supposed to be Aiden Gallagher. Who's known as Spire family, but he ended up being sick. And so his filmmaker came out an editor, but he'd never met. They'd never met each other before. And so a random dude showed up on the first day, we ended up living with him for the whole month. So that was like wild, but beautiful and fun. And then me, and then later on hay ex Natalie, Natalie Lynn came.
And so that was like kind of our core initial group in the beginning.
[00:16:40] Danny: Hmm. Are you inspired by Yes theory?
[00:16:43] Max: Yeah, I am like, they're great guys. I'd say where I am now. Not so much. I feel like I've like grown out of it in a bit, like all respect to them. Like they're great guys and they've done things, amazing things.
But I think my, when I look at the people I look up to and where I went ahead in, I guess in life, I don't look at them anymore. But like, they were a huge inspiration coming up. Like, I don't wanna like say anything negative. Um, but, uh, yeah, no
[00:17:09] Danny: So who are, when you just said right now, now there's different inspiration. I saw you pause for a second. Who are those people that inspire you today?
[00:17:19] Max: I mean, I, I know we've talked about Tyler before, um, and like, and John Mayer, who you mentioned, I'm like a fanatic about, I, I think it's, it's people like them who, who build worlds and who transcend over time. People who adapt, who change, who just follow what they're interested in.
And don't like, box himself in, you know, John Mayer's had like a 20 plus year career. Cause he's constantly evolved in experimented and it might not have been hot when he did it, but five years later everyone's like, oh, but like he's following his authentic self. And I think people who do that and trust themselves, I admire that the hell out of that.
[00:17:53] Danny: Yeah. When did you get into Tyler? The creator. Cuz that was a part of our conversation where. I was so excited to learn about because I've recently, I've always known about Tyler. I'm a big music fan, always known about Tyler never was known really into his music, but for some reason, I started to listen to him as a, as an intellect, as a creative and get away from who he is on the service and his music.
And I probably spent four hours this weekend. No joke watching Tyler interviews.
[00:18:22] Max: I love that.
[00:18:24] Danny: How did you get into Tyler? What, what's your story there?
[00:18:26] Max: So it was Ryan actually. And I think this is, this is a common theme of my friends and I, we, we share a lot of the material, um, introduce each other to different people that ends up being our world of consumption.
I'd say, so this was around Montana, actually. Uh, Ryan was using one of Tyler's songs in, uh, his video. He was like, oh, I, I I've heard that dude before, but I didn't really vibe with his music. And he was like, nah, like dive deep, like open your minds. And you'll see what I'm talking about. It's like, okay. I like listen to it.
And it didn't really connect for me. And I had to. Someone doing a reaction video to call me if you get lost. And then for some reason they clicked because someone like that was able to explain it and appreciate it in a way it's like going to a museum and you look at these beautiful pieces of art.
You're like, what? Like I could do that. I could do that, you know, but if you have like an actual guide who can explain it and show the significance, it's like, oh, okay. And so that shifted it for me. And then I was like, whoa, there's a whole world here. And you know, as you continue to dive, you know, find different things, interviews, you're like, whoa, he's built all this.
But I thought he was, he was just that, you know, and then it's like, what ,
[00:19:33] Danny: it is, it is absurd in the best of ways and how much he's built, what he's done. But when I thought about Tyler and I remember our conversation a little bit, cuz I was thinking, as I was planning for this interview, I was like, all right, like what were the things that really stood out to me in the time that we spoke and what I wanna learn more about and thinking of Tyler, if you put aside his, his.
Eccentric nature and his groups eccentric nature. It's almost like odd future, which he came up with. And I think that was his jumping off point to who he is today is Tyler, the creator as the artist or the efficient auto it's almost like you found your odd future in a different way, in a different way, but it it's cool because from the sounds of it, yes, you're all creatives and filmmakers, but it's almost like everyone's got their own pocket.
So it's cool to see how there's parallels between someone that you love and how they've came, come up in their core and your core and where you're going as a creative too.
[00:20:35] Max: Yeah, no, exactly. It's so it's funny cuz Ryan and I, you know, spoke about this before and you know, his camp flog gnaw is kind of what we tried to do with creator camp recently and you know, now we're starting to expand our group of people. And for the first time it feels great, right? I'm not just friends with filmmakers and YouTube and YouTubers anymore. You know, I, we had a musician out there. We had a, a spoken word poet out there. And so we're starting to find other artists that aren't just filmmakers.
And then I'm like, whoa, like this is a collective, you know, this is something there's energy here. Um, but yeah, spot on. Exactly. I feel like I've met my tribe, I suppose.
[00:21:10] Danny: Yeah. And when you, when you come across people like this and you find that that tribe, no matter what path these people are on, as you were saying now, now it's starting to expand and you're, you're, you're being more inspired.
You're more inspired every day. And this tribe's getting stronger every day. What's the feeling there? Like, what does it make you do today now that you found all this stuff? First is, let's say two years ago when you were still a great creator, but maybe you didn't have that, that same like magnetic field around you. What's changed?
[00:21:42] Max: Ooh. That is a great question. I, I think the general like, feeling is that, oh, this is, this is so much bigger, you know? Like, and what I mean by that is I'm not just making videos in my room anymore. You know, it feels like we're doing something more, you know, I can like understand the scale and that it's not, it's also not just videos.
You know, we can do events, we can start agencies, we can get a seat at the table. Now we can start, you know, shifting companies. We can actually do something in this world that like can have scale. And I, I don't know, like, I think every day, like I, I, I wake up now and I I'd say it's different from two years ago.
Cause I feel like I'm actually a part of something which. So important but uh, no, like that's a really good question. It's just like energy. Like you feel a bit more energy, you know, and I think it's, it's, it's small, it's small, but it makes the difference .
[00:22:36] Danny: A hundred percent, a hundred percent. And so you touched a couple minutes ago on the idea we were comparing Tyler to what you guys were up to.
I know you guys only have a name right now, but just like Tyler, the creator has camp flog gnaw. You and your friends recently created creator camp.
[00:22:53] Max: Yeah.
[00:22:54] Danny: What is creator camp? How did it come to be tell me more about it.
[00:22:58] Max: So creator camp, um, stems from the original house in Montana. And so we were trying to replicate that in that first house.
We tried to get it sponsored by Polaroid cause like, yo, this is perfect. Right? We're going to the, the backwards of Montana, we're seeking meaningful moments. That's what, like Polaroid is all about it's analog, you know, um, instead of taking photos in your iPhone to pull, you know, all of that, we had this whole pitch, we sent it to them.
We made a video. Um, and never got a response. And so we had to fund it out of pocket. We're like, damn, all right, whatever, but next house, we're not paying for this. And so we get to pitching a couple months ago. I think this was like early April, late. Yeah. March, no luck. No brands were interested. I was like, guys, like we have to change our approach.
Maybe we should, uh, pitch an event cuz that sounds sexier than sponsoring a home. And then we take that money and we fund the house and live in it. So the same outcome, it was just, you know, let's market it a little bit differently. And then that actually was really good for us because it forced us to kind of introspect, you know, if we're gonna do an event.
So then what do we stand for? Like, and then who do we invite? And so I think that almost forced us to like grow up and like expand our circle, but then also have a much greater understanding of like who we are and like what, what we're doing here. Sure. We're friends, but like there's something more, what is that?
And so. One of my friends, met someone else who met someone else who joined our group. And so there's five of us, Ryan Simon, original people from Montana Simon's friend, Eli and Eli's friend. Chris, Chris is being mentored by Elliot Biznow who, if you've read the third book, some people might, uh, be familiar with him.
And he created summit series, which is like one of the largest events, you know, they've have like buzz names, like Jeff Bezos, Kenmar, you know, big, big bill Clinton, people have been there. Um, and so we were so fortunate to have him mentor us, um, and figuring out how to bring together, you know, 35 creators, you know, somewhere, how do we do that?
Logistically? What are things we'd run into? So we decided to expand our core group, find people like us who had a similar mission, whether they're, you know, filmmakers, musicians, poets. And so we wanted to have, oh, that similar feeling that we had in Montana, but to share that with other people. Um, and so we found this place, giant lodge needle, rock lodge in Colorado, five hours outside of Denver, but there's no service.
So we're like out there in this beautiful wilderness and brought together, you know, 35 creators, uh, hung out for the whole weekend and, uh, trying to summarize here, but it was a blast
[00:25:24] Danny: yeah, dude, that sounds amazing. Again, it's like you do Montana and Montana sounds incredible. And then you're like, no, no, no, no, no.
Like that was okay, but let's level up. Let's let's do this creator camp or I'll ask two questions and you can take, which everyone comes to mind. One would be who would be the person that you met there that inspired you the most and, or what was the idea or what, what was a idea that you learnt there, or maybe a new perspective that you learned from this creator camp thats changed your view the most?
[00:25:58] Max: First off, there were so many incredible people there where I was looking around. I was like, no way...
[00:26:03] Danny: I knew that was coming. I knew that was coming where I was like, I'm putting you on the spot as someone who's running creator camp to be like, nah, there's just one person. Who's cool everyone else sucked.
[00:26:11] Max: Yeah, no, I'd look over and be like, there's El mills, you know, Luke corns, Ellie, Troy, like I've watched these people for years. Like there's no way they're all sitting in this room around me having conversations. And so there's so many beautiful, like things and nuggets that I took from all of them, but I'd say the one person who, so I got me the most, um, was Anthony Poe.
He goes by Anth Poe. Um, and uh, we got chatting one night or the trip or the weekend was ending. I was like, damn, like, that's like the one person I didn't, you know, have the time to really get to know. But somehow we ended up under a blanket together, looking up at the stars at like two in the morning with this one other girl, Rachel.
And, uh, I remember saying like, you know, we just basically met each other. Like, let's just like, skip, like. Skip, whatever the small talk. And we hit each other with like five, just like deep questions. Like, what was the hardest moment last year? You know? Like, what are you suffering? You know, with right now we just went straight to it.
I've never done that before with someone, but he started explaining, he's like, yeah, like I'm going to my senior year of college and I've been killing it on YouTube. But after that, I'm just gonna like dip. I'm gonna go travel for two years and not post I'm just gonna disappear. Uh, for myself, you know, I wanna, you know, travel, I wanna not film and have that constant pressure.
And it felt like, uh, kind of why I wanted to go in a gap year, but that was like an extreme, I was like, damn like, you know, he's 1.6 million subscribers. Like he's killing it. Right. But to see someone like that be like, yeah, I'm gonna, I'm gonna leave for two years and trust myself and do what I think I need to do.
I was like, wow, I've never heard that from a creator before. Um, cuz you know, there's this like constant urge. You gotta keep uploading every week or people are gonna forget about you. so that, that stuck with me and will forever stick with me, um, the way he said it under the stars at, to am in Colorado, you could see the Milky Way.
I was like, wow, this dude, he's different.
[00:27:57] Danny: I feel like you should, you and your team should run a podcast because I'm sure the conversations that are coming out of the house and of creator camp are ridiculously valuable in both perspective, but also just insight. Where does creator camp go from now?
[00:28:14] Max: Great question. You know, it was, it was a big success. I don't know how, you know, you give like five, 20 year olds, you know, say, go, go figure out, you know, how to coordinate 35 flights and find a place to go. And somehow it all went beautifully. But for us, I think what we realized is yes, we could scale, you know? Yes. We could probably find a way to bring a hundred people next time, 200, maybe who knows.
But what we realized is we can scale as long as we keep the heart and the feeling the same. And I think when you scale, it becomes more and more difficult to. But, you know, it's also a business where registered LLC, but like, do we want to grow? Do we wanna make money from it? Or do we wanna just keep it, um, just sustainable.
Um, and I think we're having a lot of those conversations now, do we need to scale is more people better? Or do we keep it that size? But you know, have different people come each time. And I think there's so many different ways we could, uh, um, directions we could take it in. But I think for us, the most important thing is keep the feeling the same, the same, uh, what we felt in Montana that can never change.
But, uh, yeah, I think we're trying to plan something in February already. I think we're thinking maybe 50 people, um, might do some skiing. Uh, we'll see, we'll see.
[00:29:28] Danny: Going back a couple of questions to when you spoke with, uh, with Anthony and he was telling you how once he's done college, he's gonna leave for two years and that's just the next stage in his life.
How do you deal? or how do you even think about the idea of posting every week, two weeks, three weeks? Like, what is, where are you on that question as a creator today?
[00:29:51] Max: Yeah, I'd say that feeling or pressure, um
[00:29:57] Danny: Mmhmm
[00:29:57] Max: was probably the worst thing I could have done for myself heading into this gap year. I think it's hard to deny how like beautiful consistency can be, you know, if done properly. Right? Like I remember being 13, 14 watching K nine stats, fog and being like, wow, like this is magical. I am like, I feel like I know him. Right. And I think there's something about consistency that creates that relationship where you feel like you're there with him. And I was like, you know, if I do my gap year, I post a video once a week.
It's gonna feel like they're on the gap year with me. I want to share that experience. Cause I know how magical it can be. Um, and I talk about this with a lot of creators. We end up chasing and wanting to replicate what we felt when we first got that sparked to like, Hey, I wanna be a YouTuber. You know, it's.
We wanna replicate that feeling cuz we know how much it impacted us. Um, but uh, I got close to it sometimes failed, you know, other times when a month, two months without posting realize like this is not healthy, this isn't for me. But uh, I don't know, like I think there's different phases where like, you know, in the past year it's been about experimentation.
It's about trying, you know, new style of video almost every single time. And uh, to try to put that in a box and post every week was just not possible. And I had to accept that and I think that was the hardest thing of like, ah, it's not actually, it's not like my fault. It's not, cause I didn't work hard enough.
It's not that I just didn't grind enough while traveling or editing. And but I think as a creator, you never quite believe that like I could always do more. I could always edit harder. I know I could squeeze in more time there, but I don't think that's the right way to view it. And I think that's something I've been forced and humbled by this past year.
Just cuz I can post once week doesn't mean it's actually, what's good for me cause I should also experience and live, you know, my life. And if I'm like really sad in the month of April and I just can't upload and post, I need to feel that, you know, and not guilt trip myself every day. Um, I know I'm rambling a little bit here, but uh,
[00:31:47] Danny: no, no, no mehn.
[00:31:49] Max: Remind me of what the original question was. I real, I realized I like to get off on a
[00:31:53] Danny: no, no, no, but it makes sense. And it should walk, as you just said, it's like, when you feel something, you should just go with it. And I don't think there's a right way of answering a question on a podcast where there's no audience and you're not getting graded.
So don't worry about the original question. The question that I have now is as someone who has had a bunch of experience regardless of age and regardless of. Young, you still are. What is your feeling on consistency for creators in general? Going forward? Like if a creator comes up to, you says, Hey, I love your stuff really inspired by what you do.
Should I be posting every week? How do you approach that question for them?
[00:32:29] Max: I think they're different phases. You know, if I reflect and look back on my career, you know, I started my channel right when I moved to France, um, sophomore year of high school. And, uh, I had no like film experience. I, I have, I had no idea what I was doing.
I didn't know how to edit, but I just like kept making videos. I made 50 videos in seven months and like, I was ruthless with it and like all of them, or like a lot of them were horrible and they made no sensor or I didn't even know what I was doing looking back, but I think that was the best thing I could have done in the beginning.
Would just keep going, keep going, keep going, keep going, keep going, keep going. Cause I think so many people get caught up in the perfectionism in the beginning. And then, you know, I think 99% of channels die after the first or second video, you know, you get that source of inspiration and then, you know, So I think in the beginning, consistency is good.
Cause you have to find your voice. I think that's the most important thing. Like what is this? You're not gonna know off your first video. Um, or at least it's, it's pretty unlikely. So I think for me it was like consistently consistency, find something that works, do that for a bit, but then also take a step back experiment.
I think that's where I've done this past years. You know, the year before that at least I kind of have a, had a good idea of what works, what my audience was interested in, but, uh, I realized there wasn't a lot of room for growth there. And so what I had to do is go into a phase of consistency and experimentation.
So make videos purposely that I know are not gonna do well, but for me, it's pushing my filmmaking, um, or my, you know, understanding of storytelling and emotion. Maybe I'm slowing the video down. Maybe I slowed it down too much and it killed the retention and it wasn't pushed out as much or the topic wasn't as widely, uh, appealing.
Um, but I think those videos are so crucial. I think it's just very daunting on a platform like YouTube to do something, you know, won't do well, cuz. and YouTube's not gonna push my other videos, you know? Um, you can, you can go into this whole like, uh, mind space, um, of like talking yourself out of doing it.
But now, you know, because I took that time to figure out, you know, how to make videos, how to, how to it convey emotion, how to, you know, experiments. I, I don't know, do a lot of different things. I can take that and go into another phase of consistency where, okay. Now I kind of have an idea of what I like, what I wanna talk about.
Let me find a, uh, you know, a format that I can be consistent within. And let me like go back into that turning phase again. And I, I, I think it's about, you know, finding the balance in between both of them, cuz both are important, but I think you can't deny that consistency is real and it it's good in a lot of ways, but I think you also have to know, and this is what I learned this past year is when to realize when you need to let that ego go and you know, Experiments and let the views go down, you know, because I think afterwards the peak will be higher.
If you've given yourself that time and space, it's like working out and like running, you have to take the breaks in between seasons to let your muscles recover so that they can be even stronger next time .
[00:35:18] Danny: Look at that analogy brings it back to his core, what he knows fast. But it's the thing that man, I love the most about getting, getting to talk to you is that it's at such a young age.
You've done what filmmaking traveling, uh, you've started this, let's call it a collective. You've built a discord. You've lived with friends solo, you have done some brand deals. You're advising a travel startup. You're like, there's so many things that you're doing. And you're like just getting it school now that come out of school, the perspective is, is gonna be incredible. Like, I feel like you'll find your, your voice so much sooner than the average person yet. You still have like 500 K plus subs on YouTube. It's nuts. Like it, usually you get this development period and then something pops. It's almost been like, you had this a very small development period, something popped, you said, screw it.
I'm gonna keep developing. And you kept developing. I think that's missing in the world right now with creators. And it seems like you're doing it the right way.
[00:36:23] Max: Yeah. Uh, it's an interesting observation. Um, but I think you're right. You know, I, I think I, I realized early on that I have to put myself first.
That's what the channel was about originally is Hey, like I'm, I'm 15, I'm moving to France. Like watch me grow up, watch me figure this out. Um, it's just about documenting my life. And so I've tried to stay true to that as best as I can.
[00:36:48] Danny: Going to your parents quickly. Like if your parents always encourage you to try different things and kind of flow with your curiosity,
[00:36:55] Max: Yeah. So I'd say like most of who I am, I wanna give myself some credit, but I think a lot of who I am is because of, I have the most incredible parents, like I think in terms of upbringing, like I got so, so, so lucky where I feel like if I didn't do something with my life, I'd like, come on, like you, you fluff it.
My parents are so support supportive. My mom, like I mentioned, is very heavy on the academic side, very intellectual, um, very rational, but my dad is hardcore creative, a dreamer, a believer. And I think having both of those together has, you know, been so instrumental. Um, for me in growing up, you know, my dad believed in, you know, everything I was doing, he is all about following your passion and making me feel like I can achieve these things.
And I think it it's helped me so much, so, so, so much. And my both of them are so loving and, um, I couldn't give them enough credit for all this.
[00:37:46] Danny: What was the earliest. Passion that you can remember that you had, or what was the earliest memory of something that you just wanted to do that and nothing else?
[00:37:58] Max: Ooh, I'd say maybe when I was like 12 or first thing that comes to mind is, or got me. Um, I became hyper obsessed. I think it it's, it's a little bit of a consistent theme throughout, you know, me growing up is I'd find these things. I'd dive super, super deep. And I would spend like, you know, 5, 6, 7 hours a day, folding origami making these pieces that would take that long and would have, you know, 30, 40 pieces come together in this beautiful way.
I went to a summer camp about origami. I started an origami business where I sold them.
[00:38:27] Danny: No way a summer camp or an origami summer camp. There's such thing.
[00:38:32] Max: There is . Um, but yeah, that also, like, I think when I was very young, I had a conversation about this with my mom the other day, but I would be obsessed with garage sales and selling things. I had my own little cash register and I was always trying to make money. So yeah.
[00:38:51] Danny: See that's super interesting, man, because when I speak to you, I get here's someone who's obviously very sensible. Someone who has lived more years than you've actually been on the planet yet.
There's a very true artist to the way in which you speak and the way in which you think about things. But hearing about that on the capitalist side on the commerce side is interesting. And so how do you balance the two? How do you balance being someone who is operating from such a pure artistic place and surrounded by people who also are operating from such a pure artistic place, but it sounds like you do understand the value of commerce and trying and needing to have business intersect with art.
[00:39:36] Max: Yeah, that's a great question. I mean, I think for me, I felt like numbers and money. Came before the art, you know, like, I don't know, for some reason I was obsessed with numbers. Um, I, you know, started a lot of businesses growing up was always trying to flip things, make money. It, it made my gears turn and it wasn't just about the money, but it was like a fun game.
And then also what the money could do, I think is what I was excited about. Um, and so I'm someone who's very interested in numbers and money. I just, I don't think it seeps into my work. You know, like I spend hours researching stocks. I have my whole portfolio laid out. Like I'm obsessed with like building my credit score.
And like, I, I love that stuff as well. So I'm trying to prepare myself for, you know, my future and whatnot. Um, but it's not what I realize. It's not really about the money itself. It's more of like in a lot of ways it's freedom. Right. Um, I wanna continue doing the art and I realize that the intersection of arts and business is really important.
And if you get that right, a lot of beautiful things can come from that. Um, I think it's just like how hardwired is to be interested in that. But I think in the intersection of arts, I realize that, you know, If we look at it as an equity split, art has to be 51% business has to be 49. So art always has to be like the most important thing at the end of the day.
But if you can find a way to build like a financial system to support it. Fantastic.
[00:40:52] Danny: So then how do you think about brand deals? Cause that's the intersection that I think a lot of creators start in when you talk intersecting commerce or business and art, that's the world, obviously I'm in, I think that's the world that a lot of creators start in to make a living to actually get to a place.
So what's your perspective on brand deals?
[00:41:16] Max: I think they're great. Um, they've, they've funded, funded me in a very generous way, so like, you know, I love them. Um, but uh, I think there's so much untapped potential in the way that they're done. Um, I think we're starting to see great glimpses. We have a lot of case studies, you know, throughout time of people have done it well and gotten that, that fit.
Um, But I don't know. Like, I feel like right now, a lot of the deals I get, it's like, Hey, like go talk about this product and here your talking points and make sure you say this, but don't say that, you know, and fit it within this 60 second Box. And it's like, it's cool and all, but like, where's the innovation there?
I think for me, when I think of brand deals, I'm like, what are brand deals gonna look like in five years, 10 years. And you know, I've been, as you mentioned, fortunate to, um, be a advisor to the startup, that travel app. But you know, they came to me like, Hey, we have this budget, what should we do with it? Um, I was like, Hey, fly, fly me and Lukens out, uh, to Italy.
And we'll show how you use this app. And we'll tell a story and we'll build a narrative around this brand deal. So it's not just in, you know, Hey, check out the app. It's like, no, like this is what you can do with the app. This is the story that you can create because you're using that app. And I think that is what really excites me is where can we innovate?
You know, that's what comes to mind.
[00:42:29] Danny: Yeah. Dude, on that video idea, And we'll come back to brand deal, maybe in a second. But on that video with Luke corns, I was watching it and I recognized something and I, I was like, well, I have to ask you about this. Cuz even though we've only met once before this, I have a feeling it's very intentional at the beginning or close to the beginning where there's a little bit of credit, like a couple credits.
And it says a video log by Max. It doesn't say a vlog by Max. It says a video log by Max. My guess is that's intentional, but I wanted to ask you, why did you write video log, not vlog. And what's the difference between the two?
[00:43:12] Max: I'll be honest. It's, it's close to what you think, but a little different. So, you know, the core group of people right in, in the creator camp, we're calling it the YouTube new wave.
Um, that's kind of like, like a, the temporary name is that we're like the YouTube new wave. You know, if you think back of like the French new wave, you know, artists in Paris and stuff, we we're trying to push something, you know, meaningful content online, we're calling it the YouTube new wave. Right. And part of that is, you know, thinking of, you know, how can that be done on YouTube?
And like how much can we push the boundaries within the systems that already exist? And you know, when you think of YouTube, you think of logging, right? Logging's pretty one dimensional. You walk around. Here's my day, blah, blah, blah, for us. And what my friend, Ryan he's, I give him the credit for all this for him.
Like how can we push the boundaries of what a vlog is and can be, can a vlog almost be like a film? You. Do we have to call it a film. And I think for me earlier on when I start or when I started making better videos or things that had more emotion, so I was like, yo, I get to call this a film on the YouTuber, but I, I can call this a film and I felt so good.
Right. And it was playing into my ego. He's like, nah, nah, nah, nah, NA nah, like you're playing into the other industry. Like we need to innovate here. Don't try to like go to the film festivals. Like this can be done on YouTube and it, it can exist and it can thrive on YouTube. And that's kind of like the ethos behind our group is like meaningful content, slower pace content perhaps can still win and, and do well.
Um, and so part of that is pushing the boundaries of like what a typical vlog can be, what content on YouTube can look like and feel like. And so for Ryan and, and a lot of us we're trying to put in these intro credits to kind of play with the mind a little bit, you know, it's intro credits like a movie, but it's a YouTube video.
It's kind of, it feels like a film, but we're calling it a vlog, um, turn to spark questions in thought and reflection. Uh, he likes to put vlog for me when I think of vlog. I'm like, eh, like I hate, I hate the word vlog. So I put video log. That's the only reason why I put video log. This sounds a little bit better for me personally.
That's my own. Like, my own thing, but, but the vlog is intentional because before I would put like, film to changing that.
[00:45:19] Danny: Mm. Where do you think on the idea of, of vlog or reclaiming that word or changing that word or heightening that word? What can you do today? Or what have you tried to do to hide in the idea of a vlog and slowly change the perception?
[00:45:36] Max: Yeah, like I, I think what we're trying to do as a group is, like I said before, like push meaningful storytelling, meaningful content, um, adding emotion, you know. Adding in multiple narratives, like, like trying to make it more complex and something that people, you know, finish watching. And they just like have to sit there and look at the blacks and like, whoa, you know, um, or like actually I feel inspired to go do something, you know, instead of like, alright, I'm gonna keep scrolling.
You know? Um, I think, uh, I don't know. We're just trying to make like good videos that are, that are layered. You know, I think it's as simple as that, trying to make something more, three dimensional, again, like building more of that world instead of like, Hey guys, I'm gonna get coffee now I'm going to class.
Now I'm doing this. All right. Thanks for watching. Love you. It's like cool. But like, what if it could be more than that? You know, I think it's a consistent theme of like, how can we innovate? How can we push it forward? Whether it's brand deals, videos, content, businesses. Um, I think that's very core to like our group.
[00:46:33] Danny: Yeah, dude, you think you're underrated?
[00:46:35] Max: How do you, how do you define underrated? like, in terms of like, I, I think if for us as a group, we feel like no one knows about us, you know, although like. You know, like together we have a couple million subscribers. I think what we're working on right now.
I wouldn't say it's underrated. I I'd say it's, it's not known about really, you know, the YouTube new wave, cuz we haven't defined it. We haven't like pushed it out into the world yet. We haven't said, this is what we stand for. This is what we're doing. I think we're starting to do that now. Um, and if that didn't like take off and people didn't start talking about it, I'd be like, ah, we're underrated.
Just wait, just wait. But now we're like working in, in the back end. So like I'm glad knowing those. Cause it's giving us time and space to like figure out what we're all about, but I'm in no rush, you know? Like I think, uh, yeah, I'm, we're in a good spot. It feels right. You know.
[00:47:21] Danny: Do you think, so you had, you have 500 plus or 500 K plus subs on YouTube.
Would you have rather not got those views? So where you are today, if you're looking back, would you have rather not got that extent of viewership and that extent of subscribers. To this point, or do you think it's been positive for you at, I don't know what day is this? August 29th, 2022.
[00:47:50] Max: For me, it was exponentially positive, but there were so many moments along, you know, the way where it could have gone wrong or could have flipped or could have not been positive.
I think I just got lucky or made certain decisions that kind of kept me afloat. I think there's definitely like learning moments where like having larger audience definitely like mess with me. But I think, uh, it it's given me a lot more opportunity, both, like in terms of like who I can be friends with.
Right. Like I've met these people, you know, because they've watched my stuff or I have a following, you know, like it helps. Right. It's like social status that has allowed me to meet people. Of course. And then like financially, like I can take a gap year, I can travel and I can financially support myself to do that.
Right. Like, that's great. And I have enough of like a comfort level that it's given me where I can like experiment. Right. I'm not like. Having to work a second job to like support my videos or be like, Hey guys, like just wait, like, like I've created a, a layer where I can experiment within this, which has been like a crazy privilege.
So it's been wild, but it's been, uh, super helpful. Super helpful.
[00:48:52] Danny: Yeah. When I hear you talk about this, it reminds you of what we said a little earlier, where we were talking about Tyler and we were talking about John Mayer and you were saying why, one of the reasons you love them is cuz they're always innovating.
They're always trying something new and that's almost core to who they are. And it's cool to see that you've embodied a bit of that as well. Where part of your brand is that you're always going to experiment. You are always going to try. And so that's not, I don't think it's done strategically, but it's cool to see how the people that inspire you the most.
I can see a little bit of them. In what you're doing, and it's just positive because you can try a bunch of stuff without thinking, oh, my followers are gonna fall off. It's like the Taylor swift thing. Now she's done so many different genres that if you're a fan of her now, you know, it's gonna change. You can't go in being like, oh, I want the same Taylor albums the last time.
You're just, you're not gonna get what you want because she's defined that, which I think is so, so cool on your end because it gives you, it just gives you so many options, which is, which is, I think super, super valuable at your stage or any stage truly.
[00:49:57] Max: Yeah. Yeah. I mean, I wish all creators felt this way or could feel this way. Cause it gives you so much freedom. You know, you know, if I was like, I'm only a prank channel, like, oh, I feel suffocating. And I've talked to people who feel trapped in their content. You know, if I make a video about this, the views go down and I need to support, you know, my employees and the views go down money.
Doesn't come in and. You know, they need a job and I think it's really easy to get trapped and you really have to push back, you know, like I've gone viral for making videos about school and that I, you know, could have gotten trapped in that, but then I made a view about business, but then that blew up. So then it allowed me to expand that world.
And then I had videos about travel, you know, but like initially those videos didn't do well. So I think the, when you are starting out, don't, don't, don't get trapped, you know, push back, you know, and like innovate cuz as humans, we do change it. I think, especially growing up at this age, uh, where I'm at now, like I'm, I feel different than I was a month ago.
Um, so yeah, I feel fortunate to, uh, have that evolution.
[00:50:56] Danny: It is something to aspire towards. For sure, because as you can see, you get to continuously chase the passion. And so I'll ask one last question on passion, and then I've got five questions to end off. I'm trying this new thing where I'm just gonna ask five questions that are the same, but on the idea of passion, let's say today, you and I are talking, you didn't know about let's call it Tyler, the creator.
And I introduced you to Tyler, the creator. And you're like, wow, this sounds so interesting. I like, I want to go learn about this. Do you ha what do you do when you get passionate about something new? Like, what do you, how do you go about it? How do you learn all the information? Do you drop everything? What's your process for chasing curiosity?
[00:51:34] Max: Drop everything, go to YouTube and then just start bagging. You know, I love all those, like, uh, what are they called? Uh, when someone like analyzes something, I forget, but like those, the styles of video, like video essays, um, cause it helps me understand and appreciate it, you know?
So that's, I immediately go to video essays whenever I find a new topic.
[00:51:53] Danny: Cool. All right. I'm with that. I, I think that's the, I haven't found an, an answer that surprises me. It's either I drop everything, which I'm similar to you. Like I will drop a lot and, and to the people that employ me at hashtag, and I'm sorry if I don't respond to a slack message, but sometimes there's just that strike of lightning and you have to go that way.
And then there's others that ...
[00:52:13] Max: You got, you gotta
[00:52:14] Danny: Yeah. A hundred. And, but then there's other people that will write everything down and then like what they'll give themselves time to dive. But I find that it's a spark for me. It's like, it's either there and if it's there, I'm going. And if it's not, it's interesting, but something else is gonna pull my attention.
[00:52:30] Max: No for sure. Like, like, it is funny, you mentioned that like, uh, my mom and I were reflecting back on like, just me in like high school and stuff. Um, cause you know, leaving, going to college and I remember this one day we got in this huge fight cause I was skipping class and I was like, mom, like, trust me, I'm in the flow.
Like I I'm doing this research. Like nothing else matters right now. I need to pursue this cuz I feel the spark and like I'll figure it out. Like just let me do this. I'm in the flow mom. She's like what the, like what does that mean? Like, like, like go to class. I was like, nah, nah, trust me. Trust me. so I understand like you have to do it when it's hot, you know, when the irons iron's hot
[00:53:02] Danny: Yeah, I like I like the, I don't think that I it's funny. I'm such a passionate person now, but in high school, nothing in like, it was a bit of sports, but that's it like I never had that spark and. I feel like, because I was like that if I was, if I had that period similar to you where I was like, no mom, like this thing, I'm so interested.
I need to keep reading about it. She'd be like, Hey, go to you, go to you, go to you, cuz it'd be at the table and they'd be like, what are you interested in at school? And I'm like, I don't know sports. And they're like, shit. Is, is that is our kid gonna turn out? No idea. Um, alright man. Five questions to end it off.
I am. I'm trying this new try trying this new format and here's question. And it's just the first thing that pops into your mind. Don't have to be an intellect about it, but I know you will be an intellect about it. Question one...
[00:53:48] Max: Rapid fire.
[00:53:49] Danny: Let's go question one. Where are you the most creative.
[00:53:53] Max: In my room.
[00:53:54] Danny: In your room. Cool. Question two. What's your favorite book?
[00:53:57] Max: Ooh, this might be controversial, but I really loved, um, 12 rules for life by Jordan Peterson. It got me into reading. So...
[00:54:05] Danny: There it is. There it is. What are the three most important apps on your phone?
[00:54:10] Max: Ooh, um, camera, uh, text. And now it's become calendar. I'm growing up.
[00:54:19] Danny: I bet you, your mom will be so happy to hear that.
[00:54:21] Max: Yes...
[00:54:25] Danny: Last two questions. One who is a creator that you would invest in today and why?
[00:54:32] Max: Ooh. Oh, I have so many, um, even the guy we're talking about before this, um, I mean, Ryan, my best friend, like I'm always gonna invest in him a hundred percent. He's he's, he's underrated. He's criminally underrated, but he'll, he'll get there and then we'll be like, oh my God, this guy. Yeah. So Ryan, for sure.
[00:54:50] Danny: Okay. Well, I was about the fifth question is then who's a creator. That's underrated. So outside of Ryan.
[00:54:55] Max: Okay
[00:54:55] Danny: Because Ryan, Ryan, you would invest in Andy's underrated, but outside of Ryan who is another creator, that's underrated.
[00:55:03] Max: Who's underrated. I mean, like, like a lot of the people at the eventy creator camp we had there, like, you know, my friend Tanner Lewis, wicked stew, like, you know, Aaron Clemmings Cameron clay, and like, like a lot of these young creators.
[00:55:17] Danny: And there it is, I think Max is a legend in the making, if not already a legend, the way that he thinks about creating content and the value of it.
And the longevity of being a creator is amazing. And it rolls into the thing that continue to stand out to me throughout the episode, which is how much experience and how much development Max has given himself over the past three, four years, he's traveled and met a bunch of people and captured content that way he's moved out of his house for a month with friends in Montana.
And set schedules and created content and built really strong relationships. He's built a massive audience. He's tried to build a clothing brand. He works as creator advisor for that, another creator based travel company or creator focused travel company. I feel like if every creator, especially growing up through school where they're not so reliant on the income of being a creator, if everyone gives your themselves a chance to develop, like we do, when we go through school 12 years before we go to university or as an athlete multiple years before we can go pro or semi-pro.
I think this creator industry might be better off, but anyway, that's my own thought. If you like the episode, leave me a review or a couple stars on Spotify or Apple podcasts, and we'll see you next week.